Beyond Text: Video + Audio Social Listening
What you get
Video transcripts
Short and long patient videos are transcribed, so a treatment named out loud counts like one typed in a post.
Podcasts and livestreams
Long episodes are transcribed in full, so a mention an hour in is still found.
Missing from the caption
We catch the videos that never name a drug or condition in their title or hashtags.
Text on screen
Captions and text shown in the video frame are read as well.
Tagged to the moment
Each mention gets a theme, sentiment, and journey stage, linked to the second it is said.
One view with text
Video and audio mentions sit beside forum and social posts in the same reports.
How it works
- 01
Collect
We gather public videos, podcasts, and livestreams about your indication from the channels patients use.
- 02
Transcribe
Speech becomes timed text and on-screen text is read, so every quote links back to its moment.
- 03
Tag and report
Mentions are tagged by theme, sentiment, and journey stage and join the rest of your social listening.
Questions it answers
- What do patients say about a treatment in videos that never name it in the caption?
- Which side effects come up most in patient videos and podcasts?
- Does sentiment in video differ from sentiment in written posts?
- Which creators and episodes shape the conversation in your indication?
More use cases
Social Listening
Track what patients and caregivers say, and what changed since last month.
Learn MoreJourney Mapping
See the hurdles patients face at each stage, from first symptoms to the final study visit.
Learn MoreTreatment Sentiment
See how patients feel about each treatment, and why.
Learn MoreCompetitive Intelligence
See what competitors tell patients, and how patients respond.
Learn More
See PatientlyIQ on your indication
We will walk you through what patients and caregivers are saying in your therapeutic area.